DANIEL ACERO MONTOYA JOINS DEAPLANETA ENTERTAINMENT AS HEAD OF DIGITAL CONTENT AND CHANNELS
DeAPlaneta Entertainment is strengthening its team with the appointment of Daniel Acero Montoya as its new Head of Digital Content and Channels, a role in which he will lead the company’s digital strategy.
Daniel Acero Montoya brings nearly ten years of experience in the YouTube ecosystem, specializing in the creation, management, optimization, and monetization of audiovisual content. In recent years, he has developed his career at KNOT, a digital sports-focused MCN, where he joined as Key Account Manager and was later promoted to COO. During his time at the company, he managed a network of more than 200 channels across 21 countries and worked with national federations and teams from Spain, Brazil, Mexico, Argentina, and Colombia, as well as with CONMEBOL, the Saudi Pro League, and the RFEF.
Previously, he worked at Viewin, part of the Secuoya Group, managing YouTube content for accounts including Movistar and RTVE. His profile combines strong technical expertise in the platform — including YouTube CMS, Content ID, rights management, and Google Ad Manager — with a commercial perspective focused on defining content strategies and monetization models tailored to each market.
As Head of Digital Content and Channels at DeAPlaneta Entertainment, Acero will contribute to the development and consolidation of the company’s digital strategy, which is currently expanding across its FAST and AVOD channels, as well as the YouTube channels and social media platforms of its leading brands. His role will focus on strengthening the presence and reach of DeAPlaneta Entertainment’s IPs across these distribution and consumption environments, developing content and strategies tailored to each platform and market, and creating new audience and monetization opportunities internationally.
Commenting on his appointment, Daniel Acero Montoya said: “Few industries have the responsibility of being part of so many families’ childhoods, and DeAPlaneta Entertainment has something that sets it apart from other companies in the sector: a catalogue that several generations have grown up with and that continues to expand with new and exciting productions. I’m joining the company with great respect for that legacy and with the ambition to make FAST and YouTube another set of tools serving the portfolio, helping Milo reach new audiences and enabling projects such as WonderPals and Magic Lilly to find their communities from day one in every market.”
Diego Ibáñez Belaustegui, Chief Brand Officer at DeAPlaneta Entertainment, added: “What works on FAST isn’t necessarily what works on YouTube or TikTok. Daniel understands this perfectly. With his experience and vision, we will develop content that is not only effective for each channel, but that genuinely connects with our audiences, offering them high-quality experiences tailored to how, where, and when they want to consume entertainment from our brands.”
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